The Livetrend team has attended the latest leading Textile and Design Fairs, including Première Vision, TexWorld, Paris Fabric Show and Print Days to gather and confirm the most recent information on the newest textile, print and color trends. In this report, you will find all the information needed to stay updated on the key directions for your SS22 materials. There are six main trend directions regarding trims, prints and fabric novelties. These themes are all unified by the striking desire to address the majority of our senses and generate a highly visual and tactile effect. New ideas, including the emphasis of emotion, sensuality, heritage and eco-responsibility are marking a striking shift in consumer values and attitudes. A strong interest in expressing individuality and personal needs is paired with newly established commitments to reasonable and functional products within a positively sustainable frame. Reason and Emotion are now the new baselines and pave way for a new level creativity that aspires to create meaningfully intriguing statement looks.
Since the Trend Directions of the season are following the principles of fantasy and purpose simultaneously, the taste for augmented natures is emerging. Fantasy realities translate into otherworldly and psychedelic prints and silhouettes, which fuse the celebrating elements of nature with the overarching escapism into a new imaginative digital sphere. For other narratives, a strong focus is put on intensified inner yearnings, which balance sophisticated seduction and a natural sexiness. The stories of desire shift between almost eclectic and provocative outlays and hyper soft interpretations, so they can adapt to a wide array of consumers. Another trend are smooth solar styles, that encapsulate vitamin-boosting and peaceful qualities. Alongside, an interest in visually appealing, almost origami-like structures and hyper-smooth surfaces is not only bringing comfort with an ability to transform, but embracing a heightened mindfulness regarding wellness, self-care and home. Within the frame of this more reflective mindset, rustic and more heritage styles are induced with the enchantment of youthful joy. As for the last trend, the focus on well-being as an individual, but also as a society looking towards improving the entire planet, translates into a new normal regarding ecologically sourced, yet increasingly innovative and statement-ready material. New conscious and hyper performing textiles are now updated with more chic and and fanciful twists to grab attention and step into the dressy and dream-like scopes of the season