This SS23 Fashion Show data recap highlights Livetrend’s data-driven key information about the product range, the color assortment and the key silhouettes of the season. By analyzing specific fashion attributes, our algorithms track trend behaviors over the past three seasons and show a growth index of SS23 compared to Ss22. Inside the pie charts, the percentages relate to product and color assortment shares. These are the fundamental KPIs that we cross-reference with a trend’s visibility to provide our Livetrend forecasting.

Starting from the global assortment of the shows, bottoms are certainly the piece of the season. The quantitative data analysis of the shows manifests that bottoms increase by three percentage points this season, therefore gaining +21% of the product assortment. If we cross this information with data from the womenswear market, it is not surprising to see bottoms rising. Considering that cargo pants and mini skirts have been star-products of the last season, the category trend fastens as bottoms continue to be on the top of the list of average online searches.

Talking about colors, the palette is evolving in a more sophisticated way, still divided into pastels and bold tones. We can witness a sort of fatigue for flashy colors, which are decreasing by -9% from last spring summer. The real protagonist of the color palette are certainly black (gaining three percentage points) and white, (two percentage points), together they are presenting nearly half of the color range of the shows! Here the message is clear, the world is facing difficult times: black personifies the anxiety and pessimistic view of the future, while white evokes hope and peace.

This season, fluidity has been one of the most relevant attributes as presented in more than 1600 looks and gaining +20% in visibility compared to spring summer 22. Talking about novelty, soft but sleek columns are the newest silhouette as shown by their growth index of +185%. The market is used to a rather slippery column shape from fluid materials and knitwear, yet  for next season, the most innovative lines are straight, in true H-line manner. The same silhouette has been detected at 16ARlington, Khaite, Ports, Prada, Rokh and Raf Simons. The most stable shape remains the fit and flare. Made of a very thigh top and a full skirt, as spotted at Valentino or at Bottega Veneta.  Other big brands got inspired by history to emphasize the shape in true paniers, as seen at Dior, Chanel or Loewe. Analyzing the early signs, another novelty is the low-waist flare with more than two hundred looks spotted across brands like GCDS and Poster Girl to mention a few.