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SS23 Small Bags Update

Flashback & Flash-forward. Cross-referencing the latest influences and insights from recent SS23 Fashion Shows, Instagram and E-Commerce, several distinct style directions for the bag segment can be translated for the next summer. The Millennial shoulder-bag has certainly become the overarching staple shape, but while the sizing remains, the upcoming choice of details can inform new and surprising looks that feel less expected. Racer bags with multiple pockets, integrated hardware for modern hues and novel tilted trapezes or wavy shapes can embed a geometrical twist as strong favorites for next season. Highlight materials, such as jello, glitters, colored animal skins and new metals create a choice of daring ingredients for a seductive yet villainous vibe. But while the season seems super sleek, there is a distinct element of treasured childhood joy that ignites youthfulness and ease. Toy-shapes bags, kidult charms or pneumatic effects are ingredients to elevate our imagination and sharpen our phantasy. Get inspired below:

Core Shapes

The Hardware Hobo

+1794%

The Wondrous Wave

+191%

The Soft Circle

+66%

Soft Scrunchy Bag

-9%

The Classic Saddle

-6%

The Perfect Pillow

-18%

The Neo Bucket

-23%

Modernist Folding

+195%

The Millenial Bowler

+20%

The Tilted Trapeze

+300%

The Frame Revival

+233%

Pneumatic Styles

+122%

The Utility Shoulder Bag

+42%

The Slim & Sleek

+95%

The Phone Bag

+8%

The (Hard) Shell

+7%

The Necklace Novelty

+21%

The Favorite Toy

+66%

The Micro Box

+45%

Close to the Heart

+14%

Materials & Details

The All-Over Strass

+735%

Bold Punk

-38%

Poisonous Snake

-13%

Fancy Handles

+75%

Hard Handles

+56%

Contrasting Tied-Hems

+25%

Baby-Belts

-14%

Fully Fringed

-10%

Jelly Effect

+34%

Kidult Charms

+117%

Trailing Tassels

+31%

Essentially Stylish.

This analysis is done by collecting data and images from SS23 fashion shows, Instagram and e-commerce. The trends are organized by visibility and highlighting the market index of growth YoY (percentage on top right). Livetrend Stamp on the bottom right indicates the trend curve of the product cross-referencing the three data sources. For a more in-depth data analysis, connect to your Livetrend Analytics or ask for information via chat.

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Date:
23 November 2023
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