The Trendstory Kinetic Waves builds on the taste for predominant geometric and psychedelic graphic designs and spontaneous fun. In energizing color palettes, the story seems to capture our zeitgeist, seemingly overcharged with positivity and bursting into celebratory forms of interpretation. While the joyful story has already paved its way into the womenswear market, the youthful look is finally adopted by its matching age-groups for SS23 as well. In kidswear collections the look builds on liberated and experimental concepts that celebrate the ease and energy of childhood, but similarly translate the break-away feeling of crisis-related restrictions. Letting the youth explore psychedelic, free-spirited themes, maintains the joyful 70s influence of previous seasons for the market. To be able to interpret such quirky nostalgia, make sure to build your materials on stretchy properties and kinetic, colorful designs. Add fun kidswear accessoires, like hair-clips etc in wavy designs and celebrate childhood with jelly sandals and colorful sneakers. Bucket hats and diy kids-jewelry are essential for the trippy look as well. Printed matching sets enhance the effect of kinetic motifs and pattern clashes experiment with youthful freedom of style. Take a look at further product inspirations below and set your girls up with a contemporary, yet age-appropriate color-pop surrealism:




















