Instagram Update Men: Spring Summer Tops
This Spring Summer season is defined by an interesting new mix of classic essentials and 2010s urban spheres. For tops, continuous pieces include the tank, announced by the summer fashion shows with brands like Loewe and Prada. The item is the most searched-for online and rising by +108% YOY on e-commerce as well. Sleeveless remains a big trend for men this summer, surprising especially on knits. The fashionable holiday shirt manifests for another season as an unmissable product and a stable trend, while emerging new favorites come in layered or shrunken sporty jerseys and the urban checked over-shirt. The new look of the slim black-tie shirt, as seen in the fashion shows, is already adopted on Instagram and announced to be strong for September. The trend pieces below are organized by visibility.
The Dandy Polo
+10%
The Chic Holiday Shirt
-5%
The Soft & Natural Shirt
+3%
The Soft Tank
+170%
The Urban Plaid Shirt
+7%
The Sporty 2010 Jersey
+31%
The Grunge Hoodie
+2%
The Grandpa Cardi
+12%
The Sleeveless Knit
+19%
The Layered Tee
+45%
The Uniform
-7%
Urban Classics.
A round up of the Spring Summer staples according to Instagram visibility and growth. The products are organized by visibility and under the pictures you can have the Instagram yearly visibility growth of each trend. Our selection is also made crossing the growth index on the latest months, to see if a trend is relevant for your collections and windows. The Livetrend Stamp on top right is showing the trend behavior, so you can understand the magnitude of the trend and its riskiness. Our algorithms are constantly tracking keywords and images related to each trend in order to draw a precise curve of each trend over the past years. This allows us to track what is influencing consumers and will drive they future purchases.
Date:
23 November 2023