A more rooted feel for outerwear. Outerwear averages at 9% of the winter assortment, but its turnover secures important income of the season. This is why trend forecasts of this category need to be accurate with many products launched far in advance. The sub-categories that have shown less usual curves over the past 18 months in the market include more technical products, such as raincoats and windbreakers, and quilted items, such as jackets or vests. Comfort, functionality and performance will remain strong drivers. At the same time, classic tailoring styles are making their come back as outerwear proposes ideal investment piece for consumers.

FW23 is taking a more grounded approach to design that maintains the fun of current seasons but steps away from its recent frivolity. Shapes are drawing more on versatile, timeless or neutral repertoires while details continue to offer stylish choices for various client cohorts. Most visibly, coats and jackets are looking towards supreme cropped styles that create exciting volumes for layering silhouettes. For longer coat silhouettes, full-length styles and larger fits are used for the newest staples. From a performance universe, details from motorcycling, hiking and active assortments are looking for their fashionable upgrade next winter. But while the category is sporting-up, it collides with delicate details that render pieces highly sophisticated. Handmade hemlines with lacing, trims etc. or carefully placed drapes are adorning these more sophisticated product silhouettes now. Overall, a focus on the top remains: bigger collars, high-necks to flaps and placed studs all are juxtaposing the shortened silhouettes with big impressions and volumes on top. The result is a distinctly new product silhouette.

On Instagram, oversized coats and new fitted Y2K styles have been the most visible on the feeds. While fashion show season has proposed cropped styles, embellishments and hourglass silhouettes on social media postings, especially with reference to Prada and Miu Miu.
About the category’s fabrics: Recycled wools, nylon, vegan leathers and furs are important materials to upgrade your offer and enhance sustainable moves that appeal to consumer tastes! Take a deeper dive into FW23 core styles below: