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FW23 Men: Outerwear

Street Chic for Outerwear. Outerwear has certainly experienced a fashionable hybridization after the recent #gorpcore momentum during and after the pandemic. the product category is seeing a heightened need for performance styles, while trying to answer to consumers who are actively celebrating their fashion expression. Consequently, the next season is aiming to build bridges between purposeful and active-inspired items and the classic elements of men’s city outerwear. As far as consumers are concerned, spotlight is on the puffer vest that has grown by +50%, the varsity jacket by +160%, the parka by +130% and the sport coat by +100% over the last year. Those trends indicate that several retro looks are returning, as you can find in some of the highlight products for next season.

About the category’s fabrics: Polar fleece increased by +80% in searches over the past years and remains relevant across multiple styles. Similarly, shiny finishes are adding a sleek sensibility to the range. For compositions: Recycled wools, nylon, vegan leathers and furs are important materials to upgrade your offer and enhance sustainable moves that appeal to consumer tastes! Take a deeper dive into FW23 core styles below:

Core Shapes Puffer

A-Line Avant-Garde

trend up

Boxy Bold Colored

stable trend

Slouchy & Light

stable trend

Padded Coat Style

trend up

Extreme Performer

stable trend

As a Lining Layer

stable trend

Sleeveless Style

trend up

SWAT Vest

trend up

Core Jackets & Coats

Shearling Aviator

stable trend

Hybrid Teddy

trend up

XL Bomber

stable trend

Retro Pop-Over

trend up

Kimono Coolness

trend up

Wooly Shaket

stable trend

Moto Mania

stable trend

Furry Parka

stable trend

Technical Parka

stable trend

Cycling Rain Gear

trend up

Core Textiles & Prints

Soft Patchwork

stable trend

Landscaped

stable trend

Sedimental Camos

stable trend

Cabin Checks

stable trend

Artsy Splash

stable trend

Floral Jacquards

trend up

Core Details

Fisherman Pockets

stable trend

Surprising Compartments

trend up

High Collars

stable trend

Furry Collars

trend up

Vest Element

trend up

The Perfect Investment Pieces

On the top right you can find Livetrend forecast icon and bottom right, you can see the Livetrend Stamp: a trend classification, ranging from edgy and early signs to last call ones. The grading is a result from the cross-references of several data sources, ranging from Instagram to market data.
For more in-season market insights look at the Benchmarking session.

Category:
Date:
4 September 2022
Tag:
#archive