Creative Education.  Surreal Studies is a trend story for kids-wear that is set to transport consumers into an off-beat classroom that celebrates atypical identities and unique characters. the look is mixing academic clothing with a variety of retro components to refresh the back-to-school aesthetics for FW23. Students are styled in casually preppy, creative new uniforms. Entering the fall season, this trend will enrich academic motifs with a funny twist: Shapes and print are playing with proportions, clashing colors and building unique arty graphics. The aesthetic feels slightly surreal bridging a stillness in space and time with energy and dynamism. Here, the past is a safe nest of meaningful tradition and the future the incubator for innovation. The trend is constructing a present that enables youngsters to explore the sphere of knowledge in a more spontaneous and creative way, moving on from the crisis.

For this trend story, the color palette creates intellectual warm contrasts of medium-saturated tones with moderate vividness. The sphere of warm colors builds on a sinuous crescendo of light beige, explores an intense yellow and returns to highly pigmented ocher tones. The palette conveys an idea of slowness, familiarity and comfort. Contrasting are a fresh scarlet hue with a note of prestige and a slightly dusty turquoise to infuse the gamma with a touch of dynamism and freshness, as a perfect transeasonal tone.