Whiz Kidz. E-games is a visionary trend that responds to the digital progress that changes children’s experiences. The ability to interact and relate with technologies is defines new generations, born and raised within phygital stimuli and a propensity for gaming. To them, the digital grotesque is familiar: from cryptic graphics to virtual grunge, seemingly digital monsters respond to a new visual aesthetics. Aware of today and ready for the near future: the trend combines different elements of the solar punk movement. The world will change inexorably, but changes are not necessarily bad. Kids-tailored cosplay enables children to create new characters from head to toe and even remodel it day by day.

This kids-wear palette combines new-age shades with traditional nuances to mix futurism into an interesting color story.  The shades are appropriate for a strong set of phygital prints. A strong percentage of dark blue, with a violet undertone,  mitigates the brightness of the other virtual bold hues. Yellow Plum is appealing as it replaces the intense use of green shades over past seasons: This acid note reminds us of algae, for a contemporary bio-engineered allure. Lillac is also expressing the impact of the digital world, the meta-verse, for FW23 with a slightly desaturated note, compared to Very Peri, feeling more grounded and genderless.