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FW22 Update: Colors

Dopamine Highlights.

Grounding Staples.

For FW22, the dopamine dressing of previous seasons will remain, however feeling more grown-up and refined as opposed to a previous impulsive positivity. Shocking Pink, a huge protagonist across the latest fashion shows, will certainly retain vital energies for consumers. The hype around greenscreen grows into richer, pine-inspired gradations, while digital lavender also increases its saturation and pans into a darker nuance of violet. While green and violet are slowly embracing a more natural, darker note, red and blue are pulsating in its purest forms, bright and bold. Lava red and royal blue are offering a reassuring familiarity within their distinctness and purity and are set to branch into the market. At the same time, fashions returns to winter favorites, returning arrays of goth black, jeweled burgundy and deep navy. Neutrals and downtown brown keep offering grounding, while their gradation seems warmer and more trans-seasonal than before. The balance of timeless palettes with healing powers and sharper highlights propose intriguing color combination for all categories.

Jet Black

+13%

FROM FW21

Verdant Green

+17%

FROM FW21

Rose Violet

+123%

FROM FW21

Adrenaline Rush

-1%

FROM FW21

Downtown Brown

-5%

FROM FW21

Tapioca

+7%

FROM FW21

Dazzling Blue

+77%

FROM FW21

Fragile Sprout

+67%

FROM FW21

Dahlia Purple

+23%

FROM FW21

Peacoat

+6%

FROM FW21

Chive

-16%

FROM FW21

Pomegranate

+1%

FROM FW21

Tahitian Teal

+103%

FROM FW21

Spectra Yellow

+14%

FROM FW21

AW22 Color Harmonies

As seen above, the color palette for FW22 elevates the digitally augmented dopamine dressing of previous seasons to a more refined level. With a clearer understanding of society’s state of being, it appears as if attitudes seem to form and minds seem to calm down a little. Colors are adjusting to this new zeitgeist, with deeper, warmer and more natural situations that re-connect us with reality and allow us to take charge. The top fashionable investment colors are rose violet, verdant green and adrenaline rush, while downtown brown and tapioca, next to peacoat are offering a more fashionable scope for classic shades within collections. Make sure to test more fashionable shades of dazzling blue, fragile sprout, purple opulence and tahitian teal for color touches and fashion-forward highlight pieces.

Category:
Date:
19 April 2022
Tag:
#archive