With anxiety heightened by the pandemic, people are trying to find hope and peace in areas that lay beyond our daily life. Seeking for the ultimate healer, consumers are turning towards ancient mythologies, extra-terrestrial worlds, witchcraft or astrology, following a more spiritually-driven path. On TikTok, witchcraft and potions have become a major trend across Gen-Z. Views have reached the 3.3 billion already. For FW21 several new prints are moving into focus, that pick up on this mystic youth culture. Graphics depict elements of horoscopes, moon calendars, mystical or conspiracy motifs, the universe and crystals. The palette is based on indulgent and rich tones, which carry a mystified undertone. To brighten-up these somber shades, harmonies are featuring metallic and color highlights. The color add-on also enhances the surreal and other-worldly effect on screens. To induce even more richness and depth to these prints, consider materials that highlight the new spirituality surrounding myth and knowledge. Such an add-on might consist of using velvets, satins and reflective or shiny yarns as sumptuous base-materials for your prints. In order to highlight the otherworldly feel even more, shiny and shimmering finishes are key. Therefore, jewelry applications and new printing techniques with glossy effects are ideal to capture the surreal feel of these new dreamy graphics.






























