Cheerfully Dyed.

Most classical straw bags come in a neutral color ways to celebrate the rustic appeal of its natural material component, the beauty of pure nature. Throughout these difficult times, a cultural shift has added another desire to society: joy, hope and optimism. Starting with reconsidering the power of first-sight impressions, the appeal of bold-colored design has grown. On this matter, pshychologist firmly believe that bold colors can impact our daily mood and help boost our emotions. As straw and holiday bags have experienced +350% in search growth across consumers this year (compared to 2021), the classic basket style surely proposes an essential item for the next seasons.  Combining ancient craft with an energized dose of vibrant dyes, new bag styles are fully embracing dopamine dressing. In solid, glowing hues, these styles propose a more youthful and fun touch and tint summer days with a cheerful note.