Rebels gone glam! Exuberance pushes all the sliders to the max for this menswear trend. Thumbing its nose at the typical healthy Instagram trend, bad habits are put under the spotlight. This summer’s bad boy is speeding down California’s blazing boulevards towards the next private summer party. The dark codes of grunge are cleverly twisted with tropical sunset prints, ultra-jewel accessorizing and pieces that reveal and suggest a new Y2K seduction. The range fires the wardrobe with associations of chiaroscuro night-neon, shocking pink, tawny blood and mango colors to be combined with a metallic light to better pierce the darkness of thoughts. Glam Grunge is a festive narrative for a wardrobe that celebrates the day, far until the end of the night.












